Roofing can be a tough job, but it’s also very fulfilling and has high rewards. Like all companies, roofing companies face challenges on the daily. After all, it’s not exactly the easiest job to handle. But when you stick it out to the end of a tough situation, you’ll find that problems become easier to manage and you’ll also be more likely to succeed the next time an obstacle rolls around. A determined attitude and a willingness to learn is all you need to tackle roofing challenges head-on and gain satisfying experiences.
To know what kind of challenges you can expect, here are three common problems roofing professionals frequently face. If you recognize the same kind of issues in your job, we hope this article will help you get through your difficult situations!
Recruiting
One of the challenges roofing companies face is that of finding, hiring, and keeping skilled laborers to complete the multitude of projects they have going on. According to the national 2017 Construction Survey and Business Outlook, 73% of construction firm participants anticipated a need to increase their headcount.
The shortage of qualified talent in the roofing industry can be due to a number of reasons. Some reasons include a generational shift/differences in generations, lack of technical skill training, and a public misconception of construction trades. Based on a national survey of 18 to 25 year olds, it found that only 3% of young adults are interested in having a career in the construction trades field.
To find qualified workers for your business, you could start by creating an apprenticeship program, especially one that offers college credit. Or, you can get involved with local school apprenticeships. This opportunity allows you to choose the right apprentice for you. You can select people with qualifications that align with your company’s mission. Another option is contacting local employment agencies to find veterans to add to your team. Social media outreach has also proven to be successful tactic for finding higher-level roofing specialists.
Staying Ahead of Competition
In order to beat your competition, you have to know your competition. You should first do extensive research on your competition and analyze the data you’ve gathered. Then, take into account everything you offer that your competition doesn’t. Look at your strengths and opportunities to figure out how you can best highlight the value of your service.
Social media works as a great tool for this challenge as well. You can use it to make yourself stand out and learn more about competitors within your business. To claim your spot in social media, check out our blog about it here. Social media can indicate how successful a competitor is. It can also tell what their audience is like. You can use this information to form and adjust strategies that cater to your target audience and put you ahead of others. Take advantage of the way you use your data to eliminate the competition.
Balancing Work and Personal Life
As a roofer, it can be challenging to have a personal life when you’re spending the majority of the day working on a job site. One way to balance work life with personal life is by implementing a CRM software. This will help you manage daily tasks and hit goals. You can use a CRM from anywhere and off any device, so you don’t necessarily have to be on a job site or office to get work done.
JobNimbus CRM software makes work easier and lets you manage everything all in one place. It provides dozens of benefits that help facilitate growth and efficiency. You can use it to manage jobs, contacts, tasks, documents and more. CRM features help save time so you can invest more of it towards your personal life.
Nothing great in life comes easy, but as a hardworking roofer, we have no doubt you can conquer these challenges roofing companies face. Again, challenges include recruiting, staying ahead of competition, and balancing work life with personal life. If you put your all into it, you will receive great rewards in the long run. What’s the hardest challenge you’ve faced as a roofer? Leave a comment below and let us know your experience!
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